Every physician, nurse, and staff member can make a connection that could result in a significant gift to Jefferson, says Stephen Smith, senior vice president for Development at Jefferson Health.
Recently, Keith Sweigard, MD, associate chief medical officer and senior vice president for Jefferson Community Physicians, identified gratitude in patient and former Abington psychiatrist Jeffrey Kenneth Kohn, MD ’74, which led to a $1 million planned gift.
Dr. Kohn suffered a near-death experience at Abington Hospital, but was saved by the excellent medical care provided by the staff. Grateful for the care he had received, he wanted to do something positive for the hospital by way of a generous donation.
When he verbalized that desire, Sweigard put him in touch with Phil Kuhne, director of development at Abington – Jefferson Health in the Office of Institutional Advancement (OIA).
During a visit with Dr. Kohn, Kuhne discovered that the doctor-turned-patient wanted to support people, not “bricks and mortar.” He was particularly grateful for the nurses he had come in contact with and noted how hard they work.
Kuhne suggested an opportunity to support nursing education and introduced Dr. Kohn to Stephanie Sanders, nurse director of professional practice, who explained the need for additional resources to offer financial aid to nurses pursuing BSNs, MSNs, and certifications.
Dr. Kohn ultimately decided to leave $1 million in his will for continuing nursing education.
“The patient wanted to do something positive because he had a life-changing experience, and just needed someone to help him make that connection,” says Sweigard. “It was easy to work with Phil in OIA, and it’s resulted in a significant gift that will improve lives.”
The key to recognizing when someone might want to make a gift is to be aware of expressions of gratitude, says Jill Kyle, senior vice president for Regional Advancement at Jefferson Health. “This includes patients or family members, and verbal and nonverbal cues. Things to look for are hugs, thank-you notes, or sending food trays.” Individuals who make such overtures should be asked if they would be open to learning more about supporting the great work that happens every day at Jefferson.
From there, you can make an introduction to the OIA staff, or let OIA know to reach out and continue the conversation. It could result in additional dollars to support your work and programs.