Jefferson's New Outpatient Center: A Very Noble Cause

In his book “Moonshot! Game-Changing Strategies to Build Billion-Dollar Businesses,” former CEO of Pepsi and Apple, John Sculley, wrote, “The future belongs to those who see the possibilities before they become obvious.”

The sentiment sounds a lot like Jefferson Health CEO, Dr. Stephen Klasko, which partly explains why Sculley is serving as Special Assistant to Dr. Klasko for Jefferson’s new outpatient center.

Sculley is a world renowned marketer and entrepreneur. Few have been as successful across so many fields of endeavor. He is working closely with Jefferson leadership to create the center's smart design and high-tech infrastructure to enhance accessibility and convenience, improve patient-caregiver interaction, and personalize the patient experience. He is not only bringing his far-seeing entrepreneurship to the new outpatient center, he has taken an “I’m in” stance because the project represents the kind of visionary and transformative healthcare that’s just coming over the horizon. Jefferson—and Sculley—already see it, and they’re leading the way by bringing it to healthcare today.

American healthcare is really sick care, observes Sculley. It’s good at healing patients after they’ve become ill or injured. “The future of healthcare,” he says, “will use technology breakthroughs and telehealth connectivity along with remote patient monitoring that will focus on preventative care and wellness.” Jefferson’s new building will deliver the kind of care patients need, whenever and wherever they need it—before they arrive, during their visit, and after they return home.

That’s more than a building. It’s healthcare reimagined.

Every innovation begins with a vision to make the world a better place, notes Scully. “Jefferson's new outpatient center is founded on a noble cause: to improve lives, to reinvent healthcare with innovative technology that focuses on empathy and a seamless patient experience. Yes, this is a very noble cause.”